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CASE STUDY

M Club put its spreadsheets away

A business dinner club that brings business owners around a table every month. Here is what it moved into Cénacle, and what it reads there today.

Format
One business dinner a month
Membership
Yearly, one dinner a month
Members
More than 50
Reporting
By cycle, 15th to 14th
Dinner pipeline: leads arranged by stage, with their activities
Screenshot of the logged-in workspace, with fictitious demo data.

The club

  1. 01

    Dinners by application

    Every month, business owners meet over dinner. People join by application, either as yearly members or as guests for a single dinner.

  2. 02

    A sales team

    Salespeople call every applicant, sell dinner seats and memberships, and follow up on renewals.

  3. 03

    A founder who steers

    Costs, revenue, cash, cost per cover: the club is run cycle by cycle, from the 15th to the 14th.

Before: a workbook and scattered tools

One spreadsheet for everything

Costs, sales and key figures lived in a hand-kept workbook, tab by tab, month after month.

A seating plan rebuilt every dinner

Seating guests meant cross-checking several lists by hand, with no memory of who had already sat together.

What runs in Cénacle today

Qualified applications

A questionnaire routes each applicant and files the answer in the pipeline, with the bracket they declared.

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The closers' pipeline

Every lead has a salesperson, scheduled activities and a stage, all the way to the dinner seat sold.

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Memberships with a dinner quota

Each member has their plan, end date and remaining dinners, carried over from the club's history.

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Assisted seating plan

Tables balance themselves and avoid seating together people who have already dined together.

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Business plan and club KPIs

The Excel history was imported; Cénacle takes over from there and checks its own numbers against the file.

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What the club reads today

50+

members tracked in Cénacle

~40

dinner seats sold in one cycle, matching the old file to within one seat

250+

leads for less than €6,000 of advertising, about twenty euros a lead

> 1/2

of a recent period's memberships were renewals, seen coming in advance

Rounded figures, published with the club's consent.

Your circle deserves better than a spreadsheet

Applications, dinners, payments and memberships in one place. Start with a free trial, or see the platform on your own club with the team.

Case study: how M Club runs on Cénacle — Cénacle